There are innumerable ways to measure the health of a business: sales growth, profit, cost of customer acquisition, even social sentiment. Yet, there’s no way to easily measure the health of data, the asset being used to evaluate all other performance metrics. Besides employees, data is the most critical asset for every single company. Data helps shape customer relationships, reduce risk and costs, and drive revenue. However, today, there is no way for executives to easily measure data health: how much they have, its ROI, and, critically, whether or not it can be trusted.
At Talend, our goal, in collaboration with ecosystem partners like Snowflake, is to create new ways to help businesses understand their data’s health, including simple tools to bring a new level of confidence to frontline decision-makers that the data they use to make critical business decisions can be trusted.