In this session, we learn about the central role data governance plays in building a data culture at scale for Disney+. Governance delivers value for disney streaming because it enables deeper product insights and better customer experience. The representative says finding an approach to locking down data and limiting access without becoming a blocker to critical information needs is key. Storing, securing, integrating, mobilizing, accessing, and collaborating fall under that umbrella, all of which are made easy with snowflake.