Data Axle’s proprietary consumer database has millions of data points on US and Canadian consumers. Data Axle works tirelessly to ensure that the data is up-to-date, secure, and accurate. Our Consumer Data is used for many use cases including: 1. Build a List of Consumers – Get a list of consumers based on target criteria. Hundreds of criteria available to build your target list including: – Age / Income / Home Value – Gender / Length of Residence / Geography – Ethnicity / Spoken Language / Religion – Marital Status / Children (age, gender) / Own/Rent – Mortgage Information / Residence Type / Lifestyle Data – Hobbies/Interests / Financial Information / Political Affiliation / Automobile Information / New Movers / New Homeowners – Veterans / … and many more 2. Enrich Customer Information – Get complete and updated information on your customers. Consumer profile Information includes the following: – Name / Current Address / Phone – Income / Wealth / Digital Footprint – Ethnicity / Spoken Language / Religion – Marital Status / Children Present / Donor Information – Mortgage Information / Life Events / Lifestyle Data – Hobbies/Interests / Pets / Personal Finance / Automobile Information / Political Affiliation / Purchase Behavior / … and many more 3. B2C Link – B2C Link is a unique blend of Data Axle’s Business and Consumer Databases linking executives, professionals and business owners to their place of residence and the demographics of their household. This enables meaningful connections between the individuals at work and their home. This unique ability to view both personal and business insights in one profile redefines the way customers can target audiences and identify existing customers as commercial prospects.